Ardovo + Facebook Lead Ads integration

Connect Ardovo to Facebook Lead Ads so your social and advertising work and your revenue data stay in one place. Ad leads reach a rep in minutes, not after a CSV export.

Short answer

The Ardovo + Facebook Lead Ads integration delivers form leads to reps instantly. Every lead-form submission from Facebook and Instagram creates a Ardovo lead in real time with campaign source, so reps follow up while intent is fresh. No daily CSV export, and no leads left sitting in Ads Manager.

What flows between Ardovo and Facebook Lead Ads

Real-time lead capture

Every form submission creates a Ardovo lead the moment it happens.

Campaign source

Ad, campaign, and form name attach so attribution is intact.

Instant routing

New leads route to the right rep or sequence automatically.

Setting up the Ardovo + Facebook Lead Ads integration

  1. Connect in one click

    Open Ardovo Settings, go to Integrations, find Facebook Lead Ads, and click Connect. Authorize the connection with OAuth or an API key.

  2. Choose what syncs

    Pick which records and events sync between Ardovo and Facebook Lead Ads, and set the direction to one-way or two-way.

  3. Map your fields

    Match Facebook Lead Ads fields to Ardovo fields once. Rook suggests the mapping so most teams accept the defaults and move on.

  4. Turn it on

    Rook backfills recent history, then keeps both sides current. You can pause, edit, or audit the sync anytime.

How the Ardovo + Facebook Lead Ads integration works

Ardovo connects to Facebook Lead Ads through the Meta API and webhooks. Form submissions create Ardovo leads in real time with campaign metadata, and routing rules or sequences fire immediately.

  • Facebook to Ardovo: lead-form submissions with campaign source
  • Ardovo to Facebook: conversion status for optimization
  • Both ways: attribution and follow-up tracking

Frequently asked questions

How fast do leads reach Ardovo?

In real time. Webhooks deliver each submission to Ardovo as it happens, so reps can follow up within minutes, which is where most of the conversion lift comes from.

Is campaign attribution preserved?

Yes. The ad, campaign, and form name attach to the lead, so you can measure which campaigns actually produce pipeline and revenue.

How do I connect Facebook Lead Ads to Ardovo, and is it secure?

Open Ardovo Settings, go to Integrations, find Facebook Lead Ads, and click Connect. Authorize with OAuth or an API key, choose what syncs and in which direction, and Rook backfills history and keeps both sides current. Setup takes minutes, needs no code, and every change is written to the Ardovo audit log.

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