What is Inside Sales?
Inside Sales is a core concept in modern B2B revenue. Here is a clear, accurate definition, why it matters, and how Ardovo handles it.
Short answer
Inside sales is the practice of selling remotely, by phone, email, and video, rather than meeting prospects in person. It has become the dominant B2B model because it is efficient and scalable, letting reps handle more prospects at lower cost. Inside sales suits transactional and mid-market deals and increasingly enterprise sales too.
Key takeaways
- Selling remotely by phone, email, and video.
- More efficient and scalable than field sales.
- The dominant modern B2B sales model.
- Suits transactional through mid-market deals.
Why it matters
Inside sales lets reps cover far more prospects per day than travel-based selling, lowering cost per deal. Its efficiency is why most modern B2B teams sell primarily inside, even for larger deals.
How Ardovo handles it
Ardovo is built for inside sales: sequences, call logging, and a deep deal object in one place so remote reps run efficient cycles. Rook handles outreach and admin so reps maximize live selling time.
Frequently asked questions
What is the difference between inside sales and field sales?
Inside sales happens remotely by phone, email, and video. Field sales involves meeting prospects in person. Inside sales is more scalable and lower-cost; field sales suits the largest, most relationship-driven deals.
Is inside sales effective for large deals?
Increasingly yes. While the largest strategic deals still often use field sales, remote selling tools have made inside sales effective well into enterprise, and many buyers now prefer remote interactions.