How to migrate from HubSpot to Ardovo
Switching from HubSpot to Ardovo is a data export, a field mapping, and a Rook-assisted rebuild, not a multi-month re-implementation. This guide walks the full path: what to export, how fields map, how to bring in accounts, contacts, and deals, and how Rook rebuilds your pipeline and automations so you are live fast.
The big difference from a normal CRM migration is the rebuild step. Instead of an admin hand-configuring stages, views, dashboards, and workflows, you describe what you want in plain language and Rook builds it. That is what turns a HubSpot migration from a quarter-long project into a job measured in days.
- 7 steps from export to go-live
- Days typical HubSpot switch, not months
- Rook rebuilds pipeline and automations
Short answer
Migrating from HubSpot to Ardovo takes most teams a few days. Export your companies, contacts, and deals, map them to Ardovo's objects, then let Rook rebuild your pipeline, views, and automations from a plain-language description. Your records and history transfer, so you go live without a long re-implementation.
Migrating from HubSpot to Ardovo, step by step
Export your data from HubSpot
In HubSpot, go to Settings > Import & Export > Export, and export Contacts, Companies, Deals, and Engagements as CSV. You can also export directly from each object list view with your chosen columns.
Map your fields to Ardovo
Line up your HubSpot fields with Ardovo's objects: companies, contacts, deals, and any custom fields. Ardovo accepts a CSV per object and its importer suggests matches, so you mostly confirm rather than build a mapping from scratch. Decide now which fields are worth keeping and which legacy clutter to leave behind.
Import accounts and contacts
Import companies first, then contacts, so people link to the right accounts on the way in. Ardovo dedupes on email and domain and preserves record owners, so books of business stay intact rather than collapsing into one pile.
Import deals and pipeline
Import open and recently won deals with their stage, value, close date, and owner. Map your HubSpot stages to Ardovo pipeline stages during import so every deal lands in the right column, and include closed deals so your reporting history stays intact.
Rebuild your pipeline, views, and dashboards with Rook
This is where Ardovo saves the most time. Describe your process in plain language, for example "B2B pipeline with five stages, a manager forecast view, and a dashboard for pipeline by rep", and Rook builds the pipeline, saved views, and dashboards for you. No admin, no formula fields to hand-configure.
Recreate automations and sequences
Recreate your HubSpot automations in Ardovo. Workflows and sequences do not transfer between systems, so list the active ones, then have Rook rebuild them as Ardovo workflows and sequences. Most teams take the chance to drop rules that were no longer firing.
Validate, then go live
Validate before you cut over. Spot-check record counts against HubSpot, open a sample of deals to confirm stage and value, send a test from a sequence, and confirm dashboards total correctly. When it looks right, invite the team, set Ardovo as the system of record, and archive HubSpot.
What transfers from HubSpot
Your core records and history come across. Here is what lands in Ardovo when you import cleanly:
- Accounts and companies with their fields and record owners
- Contacts with full details and email history where exported
- Deals and opportunities with stage, value, and close date
- Activity history: notes, calls, emails, and tasks
- Custom fields mapped to matching Ardovo custom fields
Common HubSpot migration gotchas
A few things trip people up moving off HubSpot. Plan for these and the switch stays smooth:
- HubSpot workflows and sequences do not export as files. Screenshot or list your active ones, then rebuild them in Ardovo.
- Deal stages are pipeline-specific in HubSpot, so map each pipeline to a Ardovo pipeline during import.
- Marketing email history and form submissions live in the Marketing Hub; export what you need before downgrading or cancelling.
How long a HubSpot migration takes
Most teams finish a HubSpot migration in a few days to about two weeks, depending on data volume, custom fields, and how many automations you rebuild. Most HubSpot teams are live within a week; multiple pipelines and heavy workflow use push it toward two.
Frequently asked questions
How long does it take to migrate from HubSpot to Ardovo?
Most teams go live within a few days to about two weeks. Data volume, the number of custom fields, and how many automations you rebuild set the pace. Rook doing the pipeline, view, dashboard, and workflow rebuild is what keeps a HubSpot migration in days rather than a quarter.
Will I lose my HubSpot data or history?
No. Ardovo imports your companies, contacts, deals, and the activity history you export, including closed deals so reporting stays intact. Keep your HubSpot export files as a backup, and run both systems in parallel until you have validated the data in Ardovo.
Do custom fields and automations transfer from HubSpot?
Custom fields map directly to Ardovo custom fields during import. Automations do not transfer as files between any two systems, so you list your active HubSpot workflows and Rook rebuilds them as Ardovo workflows and sequences. Most teams prune stale automations in the process.
Can Rook set up my pipeline for me?
Yes. That is the point of the rebuild step. Describe your process in plain language and Rook builds the pipeline stages, saved views, forecast, and dashboards. You confirm and adjust rather than hand-configuring an admin console.
Can I run HubSpot and Ardovo in parallel during the switch?
Yes, and you should. Import into Ardovo, validate record counts and a sample of deals, and keep HubSpot read-only until the team is confident. Once dashboards total correctly and sequences send, set Ardovo as the system of record and archive HubSpot.